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Dr. Allan Colman is an accomplished professional, combining 3 decades of leadership successes along with sales acceleration. From leading a 5,600 employee public agency, to clients who have produced millions of dollars of new business, he is recognized as a leader in strengthening operational structures which continue to perform. Allan is a Professor of Marketing and Sales at California State University Dominguez Hills. His keynotes and seminars contain humor and memorable keys to success.

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    Topics


    Will AI Hogtie or Kickstart Revenue Acceleration?

    The Profit Lab Answer

    Revenue growth is all about what type of “Accelerators” are needed to help business leaders and non-profits outpace competitors and hit record sales.  Drawing from The Revenue Accelerator,  Dr. Colman’s recent book , (published by Made For Success, Inc. of Sammamish, Washington), and based on his extensive 3 decade career in marketing, sales consulting and teaching, this keynote clearly demonstrates how anyone from seasoned professionals to start-ups can rapidly grow income.

    Adding AI to these efforts would be a multi-faceted approach that involves leveraging advanced algorithms, data analysis and automation.  These can assist in optimizing various aspects of driving revenue growth including:

    • Personalized Marketing;
    • Sales Forecasting;
    • Dynamic Pricing;
    • Supply Chain;
    • Revenue Forecasting.

     The audience will perk up and pay attention as these AI assets are blended into optimizing the 21 Boosters of Revenue including:

    • Branding;
    • Marketing Planning;
    • Selling;
    • Competing;
    • Rainmaking.

    Overall, AI has the potential to enhance how revenue accelerating operates and how businesses can operate and drive faster revenue growth.   Properly structured, implementing AI into revenue accelerating efforts can be a  true “jumpstart.”

    WILL AI REPLACE LEADERSHIP?

    The Emperor’s New Clothes

    In this impactful Keynote, attendees will gain invaluable insights and practical tools to elevate their leadership practice to new heights and learn where using AI might be most effective.  Through simple yet powerful techniques, participants will enhance their listening skills, foster greater accountability, and embark on a transformational journey that promises to revolutionize their approach to leadership.  The big question is, where does AI “fit”, or does it “fit” if “tailored” like a set of new clothes?

    AI has the potential to augment and enhance leadership, but it’s unlikely to entirely replace it.  While AI can assist with data analysis, decision making, and providing insights, it lacks emotional intelligence, strategic thinking, empathy and the ability to inspire and motivate others.  In my book, THE CRAZY IMPACT OF LEADERSHIP, (co-authored), Published by Made For Success Inc, Sammamish, Washington, Six Laws of Exceptional Leadership are presented: 

    • Harness the power of active listening for effective leadership;
    • Exercise clear decision making;
    • Master the art of impactful communication;
    • Cultivate a culture of accountability and ownership;
    • Carefully evaluate and take risks;
    • Implement strategies that leave a legacy.

     Leadership often requires navigating ambiguous and novel situations, understanding diverse perspectives, and making judgement calls based on ethical considerations – areas where AI currently struggles.  Additionally trust and rapport are critical components of leadership, which are built through human interaction and connection.

    However, AI can complement leadership by offering data-driven insights, automating routine tasks, and providing decision support.  Leaders who embrace AI technologies can leverage them to make more informed decisions, streamline operations, and allocate resources more effectively.   The Keynote continues on to test whether or not it can assist in:

    • Human influence;
    • Strategic thinking and judgement;
    • Creativity and Innovation;
    • Ethical and moral decision-making;
    • Interpersonal Relationships and Communication;
    • Adaptability and Resilience.

    Using the analytical power and efficiency of AI technologies with synergy between human judgement, creativity, and emotional intelligence, will indeed provide the emperor with a very “fitting” set of new clothes.

    THE 90-DAY REVENUE SPRINT

    2-3 Hour “Catapult” Workshop

    The “Sprint” is specifically designed for speed and rapid revenue growth. It is NOT about kissing more frogs. It is NOT marketing. It is sales execution to accelerate revenue. It is actions, not plans. Using a simplified graphic, lead-generating approach, visualizing the most important leads, is the fundamental key to success in a revenue sprint. A 2-hour educational video, The 90-DAY REVENUE SPRINT, produced by Made For Success, Sammamish, Washington, provides background and training skills.
    Completing this program provides the attendees with:

    • Rapidly increasing new business;
    • Doubling the number of meetings and prospects;
    • Finding and using hidden assets.
    Sample Topic: “Revenue Acceleration Actions for Clients”