What Did Not Work in Business Development II

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Continuing from our previous post on “What Did Not Work in Business Development”, we hear more comments from in-house counsel about business development tactics where many fail:

7. Go to a prospect/client presentation and not getting names of all attendees;

8. Choosing the wrong medium to communicate i.e. email vs. phone;

9. Surprising client with late breaking information;

10. Lack of business etiquette – during a meeting using iPhone or Blackberry, taking calls, or being the “potted plant”, not engaging in the meeting.

11. Sending out cold call materials;

12. Not being prepared for meeting;

13. Not following up with clients at sponsored events.


Business Development Tactics

In case you missed the previous post, you can find it here.


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